A guide to Ideal World TV

Published on by Ray Knott

Consumers are increasingly enjoying the experience of home shopping channels, whether it's for jewellery shopping, or the latest fashion buy, and TV shopping direct allows consumers to benefit from fantastic prices. Ideal World TV is owned by Ideal Shopping Direct Plc, a leading digital retailer in the UK, and direct shopping network provider. This article provides you with a guide to Ideal World TV.


Ideal World TV has developed it's service to meet the changing needs of modern lifestyles, and increased demand for TV home shopping channels.


Broadcast on Freeview CH.22, Freesat CH.812,Sky CH.644, and Virgin CH.747., Ideal World TV offers top brands at very competitive prices, with each product being brought to air by an Ideal World presenter in either a one, or two hour show.

Everyday on Ideal World at 9pm there is a "Pick of the Day" launch, where a product is offered at a very attractive price for 24 hours. Shoppers can place orders from Ideal World TV sales using the automated telephone ordering service, or speak to an Ideal World operator if they prefer.

Ordering online and payments

You can browse and order direct from the Ideal World website, or order interactively with the Sky Shopping channel by using the RED button on your TV remote. Ideal World accepts all major credit and debit cards for purchases, and shoppers can benefit from using Flexi-Pay, Ideal World's own system for spreading the cost of payments over 2, 3,or 4 month's at no extra cost on selected products.


Ideal World also gives you a 14 day,no-quibble money-back guarantee with all purchases,so if for any reason you're not entirely happy with a product, you can send it back for a full refund.


IDEAL WORLD TV EXTRA is available on Sky CH.651 and Freesat CH.810, and offers the best of the Ideal World TV shows, plus extra gardening and craft shows. IDEAL and MORE on Sky CH. 668 offers a selection of the best shows from Ideal World TV, and IDEAL WORLD TV EXTRA.


This is the dedicated craft channel for Ideal World TV,broadcast on Sky CH.671, FREEVIEW CH.36, and Freesat CH.813. It offers an innovative range of products from the world of craft, that will meet all your Homecraft needs.

Become a Create and Craft Club member for £20 per year. Membership entitles you to 10% discount on all your craft purchases for the year, and you receive a club magazine, badge, and a £10 credit into your Ideal World Create and Craft account. Create and Craft was awarded the best direct TV channel of the year 2010 by Freesat, and the award for best online craft retailer 2010.

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